Synopsis: A hard-hitting political ad satirizing Will.i.Am’s Yes We Can music video. Made for Joe Sestak’s Senate Primary race in Pennsylvania.

Objective: Create an online political ad that criticizes the Obama administration for supporting Senator Arlen Specter, a former Republican, in the 2010 Pennsylvania Democratic Senate Primary.

Background: This advertisement is a parody of Will.i.am’s famous Yes We Can music video made for the Obama campaign in 2008 during the Democratic Presidential Primaries.

My Role: Director and Editor

The Team: Tom McDonald, New Media Director for Joe Sestak’s Senate Primary Campaign. Max Greiner, Sound Design.

Related Work: Why We Fight – Megan.